Explainer Video Pitfalls to Avoid and Get Going

2017 brought into the forefront infographic showing 74 percent of all internet traffic, and already 55 percent of people watch videos online every day. This indicates on the need to pay heed to the core features that make an explainer video successful and not repeating the mistakes that we often overlook in the course of video making.

Things to Avoid while in the process of video making:-

1. Who are your Audience- We must keep into consideration the target audience of the promotional video and the ‘Who’ element that stands paramount and help in the decision making process. Videomakers tend to work on the ‘X’ factor of the corporate explainer video and neglecting the target audience who will be the actual consumers and might be interested on the product. 

• Make it Interesting- The usual infographic used in videos can be boring at times and using the same over and over again can hamper the viewership to a greater extent. People will probably hate watching the same old stuff and would expect certain elements that make your business explainer video distinct from the rest. 

• ‘Call to Action’ Matters- Do we need a ‘Call to Action’  for your video is just unfair on your part as you will waste quality time spent on creating the video with so much effort. Not adding a ‘Call to Action’ can prove fatal. Many video production companies do not use the ‘Call to Action’ content like ‘E-mail us’, ‘Subscribe to Know More’ or ‘Visit our Website’ and therefore miss out on the potential clicks. 

Silver Bazel takes into note the essentials to use in the explainer video. They make videos along with interactive animation used at the right places along with catchy and ‘to the point’ texts. Silver Bazel has a team that makes it a point, that all important elements are added. The explainer video in Delhi NCR will have a voice over with concise and effective content and the animations that give life to the characters relevant to the video storyline. To know more or watch some of the videos in the portfolio section, visit at http://www.silverbazel.com/services.html  or call at (+91) 8881 380 380. 

Email at contact@silverbazel.com for queries and suggestions.