Working from Home- How Sincere are we to ourselves?

"There is a profound connection between one’s own happiness and the happiness of others. The greatest personal satisfaction and fulfillment in life is realized by working for the happiness of others. " - Nichiren Daishonin

Life is not the same after the Corona Virus outbreak. As the government passes a directive to lock down cities and restrict people to venture outside, we are bound to work from home to avoid exposure. When working from home is the only way out, we should rightfully utilize this opportunity to offer full support to the organizations we are working for. 

The need of the hour is to think deeply. Even in moments of crises, companies are concerned about the well-being of their employees. Everything relies over trust and we, as employees, have the moral responsibility to abide by the same. We should be standing true to ourselves, and keep up to the trust that our employers have shown on us. 

In such a scenario, when employers are concerned whether those working from home, have adequate resources like- laptops, chargers, headsets, remote desktop environments, VPNs, messaging, and phones, etc. There are instances, where employees are setting up examples for others to follow. Professionals get up in the morning, all dressed up to login on time and report to their managers. They are taking short breaks, only to resume work and try to give more than 100%. . 

For those having toddlers around, work all day, locked up in rooms, so that they can work without any hindrance. Motivational talks and reporting is done through Skype, amidst jokes being cracked to keep things going. Managers are available for every small or big challenge, working productively, and also boosting their team members to work harder and add more value to their assigned tasks. 

Now is the time we identify ourselves? Are we among those who are highly professional and inspirational or those who take things casually? Are we ready to understand the gravity of the ongoing onslaught? We are the only ones who can answer that. 

We should find happiness and give happiness by working sincerely for our organization. In short, by working from home diligently, we will be contributing to the success of our organization and adding more feathers to the cap. As we save more time, we can explore, and learn new tools to be more productive and collaborate closely. In this way, we will be taking initiatives for the betterment of our organization and find a sense of satisfaction in giving our best even when working from home. 

Marconite- A Reliable Backfill Material

It is a known fact that the life cycle investment cost is higher in conventional earthing is much more when compared to Marconite earthing which is 1% (approx.) and preferable backfill material for solar earthing.  Marconite is the ideal choice today as the most sustainable backfill material when compared to conventional earthing. It is far more better and reliable backfill and basically a synthetic material manufactured specifically for use in earthing applications and, unlike Bentonite, it is not a naturally occurring mineral or ore.

An Aggregate Conductive Material

A concoction of the material is a relatively dry material with an ‘as poured’ density of around 1300 Kg/m³. The level of moisture required can be adjusted t the time of use which requires considerable drying time. However, concretes that have adequate amount of Marconite are touch dry within hours and are chemically inert with very low soluble sulphate content. It can be used with all conventional types of cement, as well as most proprietary resin-based cements, adhesives and gypsum plasters.

Properties

Marconite’s distinctive properties result from a unique manufacturing process where several carefully selected raw material feedstocks and mixed in tightly controlled ratio’s. The resultant material is highly conductive and has exceptional electrical properties. This is then packaged in high strength, UV resistant valve topped sacks and palletised.

An explainer video on this conductive backfill material can throw more light on the advantages of Marconite and how it is now the most trusted and reliable backfill ore. Watch Marconite Explainer Video created by Silver Bazel and its team of animators who have left no stone unturned in highlighting Marconite and its qualities. 

How to Unlock the Power of Visual Memory to Induce Sales?

We cannot deny the fact that the world today is going digital and transforming itself into a sea of knowledge. This knowledge is attained through visual attention and memory recall. A group of neuroscientists in the Netherlands conducted a study on memory by first examining a unique group of subjects who were known as memory athletes. These individuals were able to perform incredible accomplishments, demonstrating their recalling power. They memorized the order of a deck of cards by looking at those and recalled the same in under a minute. Such experiments involving testing the brain's power of recalling visual images therefore show a degree of accuracy of 94%. It is this power of visual memory that matters and can be used through various mediums that help to unlock it.

One such medium is the visual media that utilizes the power of visual storytelling.  Visual media brings along with it an idea with information that is put before the viewers. These viewers, who are acting like subjects, will then be able to recall the information effectively.

How is it done?

Promotion that is done to induce sales is all about recalling the brand and the product that is proposed for sale. If we take into account, the experiment with memory athletes as explained earlier, the memory athletes were able to perform well and this happened because the subjects were open to looking at images which made then more responsive to recall more. This same technique is applied by videos to unlock the power of visual memory and thereby increase sales.

Use of Images

Looking into the changing trends of the marketing world, videos with images can relate more to what the audiences want to engage themselves in. As a result of how they engage themselves, viewers can take action after looking at the video images specifically created to generate sales. Images of product and services and the presentation of the same in such videos help in unlocking the visual memory thereby inducing sale.

Step by Step Approach

Promotional videos break down information into steps that eventually culminate in proposing the product for sale. It is a seller buyer relationship building strategy where the information is broken down into steps concentrating upon the key elements and then using them effectively to promote a product or a service. Most new information about the product becomes more memorable when it is broken down into smaller pieces. The audience can, therefore connect and take specific call to action leading to actual sale of the product.


Sharing Ideas

Videos are soon becoming potential channels where we can share ideas to the extent of making it visually interactive. Videos also help in reviving the sales conversation giving utmost importance to the product, describing its usefulness, explaining it in the video and giving great value to the product by depicting ideas which is shared in the sales proposal. This is brought forth with the help of whiteboard drawings, screen-captures, etc.

The point of conclusion therefore brings us close to the fact that videos explain about the product with an intention to sell. A video can unlock the power of visual attention. It is used to engage the audience and propose the selling of product and services through images, breaking down information into steps and sharing ideas to induce a potential sale.

Explainer Videos Can Boost up Conversions – Know More

Conversion matters with videos contributing 25% more conversion rate than any other medium. You can create an impactful sales promotion video with the best features of your product highlighted in the most appealing manner. This can be done through both motion graphics animation and info graphic. These can be done in the most tactful manner so as to promote business and bring you leads. You can make the CTA call for more business to you by adding stuff like ‘subscribe’, ‘Sign In’ and ‘e-mail’ to the video.

It is right in front you- The power of visual recall. Companies take every possible measure to promote their business and are now using video marketing explainer videos to their rescue. A successful landing page should target not only your desired customer, but also indicate a specific action they should perform to lead them further into your campaign or sales funnel.

Video creation services are one proven technique for lead generation and better marketing with brand promotion. Get into the habit of going deeper into things before accepting the reality which can be superficial at times. Going viral with just uploading explainer videos and promotion materials is not enough.

Sharing on social media like Facebook post that you make does not end the story there itself. The image or video posting get visibility and also get likes and shares. But there is more to it, which leads you to the insights page where you can get the status of where your video stands and how it is doing after going viral. You can check for views coming for the video, country from where we can see maximum visitors to the video and other actionable statistics and keep changing depending on the number of views and likes. Uploading your corporate explainer video in Facebook business page or creating a YouTube channel is therefore, the key determinant towards making a video popular so as to generate higher returns.

Explainer Videos are the ideal options today to get maximum clicks to the company website of your business. Whether a startup or established business, explainer video are must for effective brand promotion. Silver Bazel is into creating captivating explainer videos that targets your potential market. Have something to ask?  E-mail at contact@silverbazel.com. Contact +91 8881 380 380 to get an instant quote today.

Get Gainful with Explainer Videos

Explainer videos help you gain the most out of the promotional efforts you make. You go with what clicks and that is to get an corporate explainer video for your business and use it to the optimum measure possible. But have you ever questioned yourself about the ‘Who’ ‘What’ ‘Why’ of your business? These in fact are the three key questions that you will have to answer in the video you are creating for your business.

Know your audience for whom you will be conceptualizing the idea that you think will click for the sales pitch to work for you. Assessing about your target audience and what will most probably influence them to watch the video is the first clever step taken towards successful video marketing with animation.  You will have to give them solutions to the problem they might be facing and how the product is the ideal problem solver for it.

What is that one thing which will make your video distinctively unique? Are you well researched on the problem and the solution? The product features defined or explained in the promotional explainer video should be such that it should very well answer the question as to what is that one thing which will make the audience glued to the video.

Why would someone be interested in the product showcased in the explainer video? Try to bring out the unique traits of the product and think from the audience perspective and present the product and promote in the most unique manner. Try to choode your production company as wisely as possible.


Silver Bazel explainer video company thinks out of the box with solutions that will give that ‘Wow’ element and will answer the ‘Who’ ‘What’ ‘Why’ of your business. The team that works on the video production will look into all aspects that will make your video run for the money invested on it and give you good returns. Visit www.silverbazel.com to know more on the steps to unique explainer video creation. Call us at +91 8881 380 380 and likewise you can email queries at contact@silverbazel.com   

Explainer Video- Simple Methods to Assess your Videos Performance

Are you aware of your videos performance? Uploading a corporate explainer video is not the end of the story. Uploading of the video is just the start as you have more work after it. The next important thing is to make certain how well your video is doing on the charts and how well it reflects user interaction to the optimum level.

The person, who uploads the business explainer video, needs to gather information from the statistics available on the performance of the video. Based on that information you should optimize your video both the past and future ones.

Watch Out for Views

After you have uploaded the explainer video you must be actively monitoring the views or in other words, look through the number of reaches. By reach we mean, reaching the right audience by keeping a check on the target demographics and also watching out for the total no of views and the percentage of it.

 YouTube Statistics

YouTube has more to it and not just videos. this high in click network  provides us data like –1) Viewer visit time spent on each of its videos. 2) Analyze content to the point where it needs attention as to why audience leave a page and stop going further with the video and 3) what it is about the video that is causing people to abandon the content and leave. You will probably learn on certain things like use of word or prolonged explainer video timing that is the reason for it.

Every Subscriber Counts

Are you paying heed to the subscriber's list? One should analyze the number of subscribers who are looking forward to more updates in your YouTube channel and check the most likable of them all. You can also view the complete list and also from which country they belong including their date of joining the subscriber’s list.

With these quality checks on the performance of your video upload, you will surely be making higher claims with the video returns and will be able to analyze the video statistics in a better manner.

Silver Bazel creates explainer videos in Delhi NCR that not only target your potential market but also captures mind with high recall power. The team involved has expertise of highlighting the key features of the promotional product. Have something to ask? Please e-mail at contact@silverbazel.com. Contact +91 8881 380 380 to get an instant quote today.

Explainer Video Pitfalls to Avoid and Get Going

2017 brought into the forefront infographic showing 74 percent of all internet traffic, and already 55 percent of people watch videos online every day. This indicates on the need to pay heed to the core features that make an explainer video successful and not repeating the mistakes that we often overlook in the course of video making.

Things to Avoid while in the process of video making:-

1. Who are your Audience- We must keep into consideration the target audience of the promotional video and the ‘Who’ element that stands paramount and help in the decision making process. Videomakers tend to work on the ‘X’ factor of the corporate explainer video and neglecting the target audience who will be the actual consumers and might be interested on the product. 

• Make it Interesting- The usual infographic used in videos can be boring at times and using the same over and over again can hamper the viewership to a greater extent. People will probably hate watching the same old stuff and would expect certain elements that make your business explainer video distinct from the rest. 

• ‘Call to Action’ Matters- Do we need a ‘Call to Action’  for your video is just unfair on your part as you will waste quality time spent on creating the video with so much effort. Not adding a ‘Call to Action’ can prove fatal. Many video production companies do not use the ‘Call to Action’ content like ‘E-mail us’, ‘Subscribe to Know More’ or ‘Visit our Website’ and therefore miss out on the potential clicks. 

Silver Bazel takes into note the essentials to use in the explainer video. They make videos along with interactive animation used at the right places along with catchy and ‘to the point’ texts. Silver Bazel has a team that makes it a point, that all important elements are added. The explainer video in Delhi NCR will have a voice over with concise and effective content and the animations that give life to the characters relevant to the video storyline. To know more or watch some of the videos in the portfolio section, visit at http://www.silverbazel.com/services.html  or call at (+91) 8881 380 380. 

Email at contact@silverbazel.com for queries and suggestions.